Inspirerende branding quotes

Branding quotes over merken en het bouwen van merken om jou te helpen de juiste keuzes te maken. Bij Abrnd weten we dat de wereld van branding soms onduidelijk en complex kan zijn. Er zijn veel verschillende meningen en uitspraken waardoor het voor de meesten moeilijk wordt om te beoordelen of iets klopt of niet klopt. Deze quotes helpen (hopelijk) niet alleen te inspireren, maar ook duidelijkheid te scheppen.

10. You cannot build a valuable brand on a flawed foundation.

Make sure your brand is on point before spending thousands on marketing and communication.

9. It takes 20 years to build a brand reputation and five minutes to ruin it. If you think about that, you’ll do things differently.

Warren Buffett

8. If no one hates it, no one really loves it.

Jessica Walsh

7. Brand loyalty is not created. It is earned.

Experiences establish trust, trust builds relationships, and relationships inspire loyalty.

6. There is only one thing worse for a brand than being talked about, and that’s not being talked about.

Make your brand known.

5. One simple way to assess the impact of any brand is to answer the question: how is the world different because it existed?

Samuel J. Palmisano, IBM

4. Every touchpoint between a person and your brand is a moment you either improve or diminish your brand image.

Know your touchpoints and manage them.

3. One of the biggest impediments to building a valuable brand, is short-term focus.

To build a successful brand, one needs to have a long-term mindset. Don’t get distracted by shiny objects.

2. If your reputation is important to your business, your brand should be too.

Brand and reputation are pretty much the same thing. You don’t get to decide whether you have one, only influence what kind.

1. Imagine how strong your brand would be if you started building it 5 years ago.

Start focusing on your long-term success.